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Best Buy Marketplace Opens to International Sellers in 2026: Sell Directly or Through a U.S. Company?
Going global: US companies · Nov 9, 2026

Best Buy Marketplace Opens to International Sellers in 2026: Sell Directly or Through a U.S. Company?

Best Buy's U.S. marketplace required a U.S. physical presence when it launched in August 2025 and began adding international sellers in fiscal Q3 2026. International sellers give a W-8, act as importer of record and ship from U.S. warehouses; a U.S. company gives a W-9 and files Form 1120 with Form 5472. The two routes differ on U.S. income tax, permanent establishment and intercompany pricing.

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